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About marketing pro Erich Holzbauer

My name is Erich and I am an digitalization and marketing professional currently situated in Vienna/Austria. I’ve been in the marketing industry for over 15 years now and have been in different roles on client side and in agencies. As well I am an experienced startup founder with passion for making knowledge based work easier and less painful. Currently I focus on topics like future organization, new ways of leadership, organizational design in a post pandemic area and new ways of working together. I don’t like the term new work quite much, but it describes the things quite good. Full details of my academic and professional background in my CV.

Erich Holzbauer @ DENTSU_GetTogether, Puls4 Studio, 28.7.17

Over the past years I have been working on various side projects in different areas: news websites and blogs, applications and platforms and other marketing related things.

I work in a leadership role for the costumer experience agency merkle but also have limited time available via my small consulting boutique moweco. Currently my focus in consulting is future proof & modern marketing and bringing marketing agility into organizations. If you are interested in the topic lets connect – if you are German speaking you should check out my thesis on this topic.

Not only that I create marketing & campaigns for clients, I am sometimes also part of it (pro bono campaign for the charity Lebenshilfe, that fosters inclusion):

Erich Holzbauer @ Lebenshilfe Wien campaign

My greatest passion is being in the nature and enjoying mountain-biking: